Paolo Della Santa — WikiA fully sourced reference entry
Paolo Della Santa
Paolo Della Santa is an Italian digital entrepreneur based in Pisa, Italy.[1][2] He is the founder and CEO of Smart Digital Asset and an expert in SEO, GEO and AEO.[3][4]
Paolo Della Santa studied Viticulture and Oenology at the University of Pisa.[6] Before moving into the web full time, he spent several years in London at Vinopolis, the wine attraction on Bankside, where he led wine tastings and masterclasses.[7]
Career
He has more than 20 years of experience in digital, building online projects of his own.[3] His work has centered on content websites and lead generation.[8] Through his company he has worked with a team of more than 80 freelancers around the world.[3]
Smart Digital Asset
Smart Digital Asset was founded in 2018 and is registered in Pisa, Italy.[5][9] The company describes itself as a digital media publishing company that runs a portfolio of websites in different verticals.[10] Della Santa is its founder and CEO.[4]
Through Smart Digital Asset he has built, grown and sold over $1M in digital assets, via brokers such as Flippa, Empire Flippers and Motion Invest, and through private sales.[11] He has been listed as a verified seller on Flippa since 2012.[10]
Work in SEO, GEO and AEO
Della Santa works in search engine optimization (SEO), generative engine optimization (GEO) and answer engine optimization (AEO).[3] He helps businesses get found on Google and in AI answers, and brings AI and automation to small and medium-sized businesses.[3] He works with businesses in the United States, the wider English-speaking market and Italy.[4]
Frequently asked questions
Who is Paolo Della Santa?
Paolo Della Santa is an Italian digital entrepreneur with over 20 years of experience in SEO and digital marketing, and the founder and CEO of Smart Digital Asset.[4]
What is Smart Digital Asset?
Smart Digital Asset SRL is a digital media publishing company based in Pisa, Italy, founded by Paolo Della Santa in 2018. It runs a portfolio of websites in different verticals.[4]
What has Paolo Della Santa sold?
Through Smart Digital Asset he has built, grown and sold over $1M in digital assets via brokers such as Flippa, Empire Flippers and Motion Invest, and through private sales.[4]
What does Paolo Della Santa do today?
He is an expert in SEO, GEO and AEO: he helps businesses get found on Google and in AI answers, and brings AI and automation to small and medium-sized businesses.[4]
LinkedIn profile, headline and About section (SEO, GEO, AEO; AI and automation for SMEs; 20+ years in digital; team of 80+ freelancers): linkedin.com/in/paolo-della-santa.